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SEO, or Search Engine Optimization, is the practice of optimizing a website to improve its visibility and ranking on search engine results pages.

In today’s digital age, having a strong online presence is crucial for businesses to attract organic traffic and reach their target audience.

SEO involves various techniques and strategies, such as keyword research, on-page optimization, link building, and technical optimization, to ensure that a website is search engine friendly and meets the criteria set by search engines.

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